PLMA’s World of Private Label is an international trade show for the private label industry, bringing together industry professionals to discover new markets and source innovative products. Since its inception in 1986, the event has served as an important platform for businesses to build connections with new and existing suppliers, share industry knowledge, and contribute to the advancement of the private label industry.

Over 19,000 visitors from more than 120 countries are expected to attend the event, with the largest groups coming from the Netherlands, Germany, the United Kingdom, Belgium, and Italy. Visitors will include representatives from supermarkets, hypermarkets, discount stores, drugstores, and department stores, importers and exporters, manufacturers, consultants, sales agents, and packaging and design experts.

The main product categories that will be showcased includes frozen and refrigerated foods, beverages, bread and baked goods, dairy products, dressings and seasonings, snacks and confectionery, ready meals, halal products, ingredients, kosher products, and many more. The show will also be offering a variety of workshops and special seminar programme that provides valuable insights on the latest market research and trends by leading industry experts, international consultancies, retailers, and more.

The 2026 edition of PLMA’s World of Private Label will be held from 19 to 20 May 2026 at RAI Amsterdam Convention Centre. For more information on the show, please visit their website at plmainternational.com.