Fortress Avenue Sdn Bhd

Company Description

Fortress Avenue Sdn Bhd’s brand, Sri Putih, was established over 30 years ago by Fong Tai (grandmother) from China. She shared her ancestor’s Chee Cheong Fun recipe with Baba and Nyonya relatives.

Sri Putih’s ready-to-eat Cheong Fun is as good as it gets. It is an incredibly brilliant way to maintain a healthy lifestyle, especially for children. It is also ready-to-eat, making it easy to have the tastiest Cheong Fun even on your busiest days. Just unpack and eat right away or microwave for an extra mouth-watering experience. Other than that, our products are traditionally repackaged. The old and nostalgic food of the old days can still carry on with Sri Putih's Cheong Fun.

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Through their active engagement in international food trade exhibitions, Fortress Avenue Sdn Bhd not only expanded their export sales but also successfully established brand awareness on a global scale. Read more about their participation in FHA 2024 and Thaifex 2024.

Download Fortress Avenue Sdn Bhd one-page company profile here.