In the News

MIHAS 2021, the 17th Malaysia International Halal Showcase


Thursday, 09 September 2021

Since its inception in 2004, MIHAS has become an event for local and foreign businesses to thrive in the Halal trade and to contribute significantly to the global Halal economy.

In 2019, MIHAS had attracted around 30,000 traders and visitors, resulted in total immediate and negotiated trade value of over RM1.6 billion (USD 380 Million).

MIHAS is a robust marketplace for both international and local players to seize opportunities beyond Halal food including Halal pharmaceutical, medical devices, finance, modest fashion, personal care and cosmetics, green technologies and even Muslim-friendly tourism.

The 17th MIHAS will place special emphasis on the agenda of helping local and international players look to innovation and sustainable initiatives to spearhead steady growth for the Halal economy.

MIHAS is not limited to the ASEAN region alone but is also supported internationally by the enthusiastic participation of International Pavilions from countries across the globe, from trade commissions to various Government agencies, from industry players to market leaders.

MIHAS in 2021 - The First Hybrid Edition

The impact of the Coronavirus-19 (COVID-19) pandemic in 2020 had sent shockwaves all over the world and reshaped how we view the economic landscape today.

In light of the rapidly evolving situation regarding the pandemic, MIHAS aim to showcase it first Hybrid edition on the 9th to 12th September combining virtual and physical exhibition as one complete hybrid event to promote your business to professional visitors, buyers, qualified experts, Halal industry players from around the globe.

MIHAS 2021 Virtual Edition features virtual exhibition booths with full multimedia microsite, MIHAS Connect with A.I. assisted business matching suite, matching you to products and services relevant to your business.

There is also LIVE knowledge sharing webinars and Industry Zones, LIVE Chat sessions and business meeting lounge and scheduler to enhance your networking opportunities.

MIHAS exhibitors will enjoy this hybrid edition for MIHAS 2021 as a complimentary feature that can allow them to reach out to bigger audiences and to expand their networking opportunities.

 

Total of 13 companies from Malaysia Business Group will join the upcoming MIHAS virtual exhibition 

For more information, kindly visit to https://www.mihas.com.my/about_organisers.php



  • Malaysian food and beverage products are high quality and export-ready. The potential is endless – let’s take it global!